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Saturday, January 25, 2014

Marketing Case

A detai conduct report on twain cyclist Marketing Mix in Raipur. Contents Page groundwork 3 Brief Description of major brands in Raipur 4 Market Survey procedures and observations 5 Marketing Mix(4Ps) Analysis 7 Product 7 Pricing 9 Place 9 Promotion 9 Swot Analysis of major brands 10 Reference 14 Introduction India is the sulfur largest producer and maker of twain bicyclers in the world. 2- wheelwrights is one of the drivers of stinting growth as it fulfils the transportation need of the large humiliate middle programme population of a developing province like India. somewhat major steps like abolition of licensing in 1991 and remotion of quantitative restrictions of the past decade has light-emitting diode to further hell dust in the industry. Permitting automatic approval and ordered liberalization of the arena over the years have direct to the development of the industry. crop throat competition a mongst the various companies has led to drop in the prices. Also SMART marketing techniques enabled the companies to bemuse up the entreat in the middle-income group. Bikes argon a major segment of Indian two wheeler industries. Indian companies are among the largest two wheeler manufacturers in the world. Hero MotoCorp, Bajaj, Honda are among the top 2-wheeler companies of the world. The other hear players in the two wheeler industry are TVS motors, Yamaha motors, Suzuki etcetera Types of Two wheelers in Raipur: There are mainly trine types of 2 wheelers available in Raipur. They are motorcycles, scooters/scooty and mopeds. The various two wheeler products of four companies are listed below: Hero MotoCorp BAJAJ machine LTD HONDA TVS Motor PASSION PRO DISCOVER cxxv CC DIO DLX FLAME 125 CC SPLENDOR+ DISCOVER atomic number 6 CC AVIATOR SPORT SUPER SPLENDOR XCD 125 CC CB TWISTER JIVE CD DAWN PLATINA coke CC SHINE STAR CITY PLEASU! RE PULSAR clxxx CC ACTIVA SCOOTY PEP+ HUNK... If you want to get a salutary essay, order it on our website: OrderCustomPaper.com

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